SEO is stands for search engine optimization or search engine optimizer .Search engine optimization there is nothing actually supernatural about it is a methodology, techniques and tactics used to enhance the number of visitors to website by obtaining a high-ranking placement in search engines that your pages are worth showing in Google’s index and search results page of a search engine including Google, Bing, Yahoo and other search engines.

Social media optimization (SMO) is the use of a number of social media platforms and Social networking sites which is use to generate publicity to increase the awareness of a service brand ,product, or event.

PPC stands for pay-per-click, a replica of internet marketing in which promoters pay a fee each time one of their ads like on google adword is clicked. Fundamentally, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically to your websites.

Bulk Messaging is the another way of promotion by sending promotional and transactional messages in bulk form where large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, small business, banks (for marketing and fraud control) and consumer brands for a assortment of purposes including entertainment, enterprise and mobile marketing.

Email marketing is a way to reach customers directly via electronic mail. Unlike spam, direct email marketing reaches those interested in your business’ area of expertise. The information is sent out more like a laser-guided missile than a bomb: No matter what you’re selling, it is a way to reach thousands of potential customers directly at a relatively low cost when compared to advertising or other forms of media exposure.